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Stieber Insurance Group is a family-owned independent insurance agency serving Texas since 1983, comparing multiple carriers to find every customer the best possible rate and policy.
A deliberately soft rollout went live on real customer calls. Within one week the agency was already seeing an evolution, while callers kept talking like nothing changed.
Stieber Insurance Group is a family-owned independent insurance agency that has been Texas insurance you can count on since 1983, with offices in Fulshear, Richmond, and Sweeny.
As an independent agency, Stieber quotes multiple carriers on every risk, running a detailed market search across auto, home, and business lines to make sure each customer gets the best possible rate and the best possible policy, not just one company's price.
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Suzanne Stieber-Loehr is the owner and principal of Stieber Insurance Group, leading a three-location, family-owned independent agency in a market where finding, and keeping, qualified, engaged staff is the hardest problem in the business.
A self-described technology-driven owner, Suzanne went looking for an AI solution to her staffing challenge and chose SUPERAGENT with one non-negotiable: insurance is a relationship business, so customers should never feel they've traded a human for a machine.
Her rollout philosophy is simple: move early enough to win a competitive advantage, but roll it out so softly that customers only notice one thing: the agency got faster.
Stieber didn't flip a switch. The agency rolled AI into live customer calls the way Suzanne insists it should be done:
Roll it out as softly as possible: little tweaks here and there, an evolution, not an explosion
Customers should never get lost in AI; they shouldn't even know there's AI involved
Start with specific use cases, then go one step further, and one step further again
Stay a relationship business: AI handles the transactional so the team can be the brains behind the machine
One week after go-live: some callers have an inkling, most have no clue, and the agency is simply responding quicker
Live Call AI Agent was the starting point for three strategic reasons
Start 14-Day FREE TrialBook a Demo| Workflow | Before SUPERAGENT | With SUPERAGENT | Why It Matters |
|---|---|---|---|
| Answering calls | Dependent on staffing across 3 offices | Live Call AI answers instantly, human-first | Every call answered, no new headcount |
| Data entry on quote calls | Typed manually mid-conversation: "did I spell that right?" | AI listens in and enters data in real time | Agents stay fully engaged with the customer |
| Auto quotes | Real-time on the phone, slowed by manual entry | AI-entered data feeds the quote instantly | Faster quotes = more business sold |
| Home + auto quotes | 30–45 min of entry; soft rate, then each carrier portal; 24–48 hr turnaround | Quoting AI eliminates the manual data entry so quotes are ready for CSR review | 15–20 min back on every quote |
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